Wildfire enables brand partnerships for the internet’s best communities. Brands fund the giveaways, events and early access. Community owners decide what runs, and post it themselves.
Tabs picked up by.
Community creators.
Brand partnerships.
For communities
Brand partnerships your members will welcome, made with you and posted by you.
For brands
Creative ways to show up where people pay attention. Test a campaign or build an ongoing partnership.
Community media is brand-funded content and events, delivered inside opted-in online communities by the people who run them.
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Custom campaigns that owners approve and run, built around how each community behaves.
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We work with moderators on content their community would find useful.
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Creative made for community formats, not repurposed social assets.
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We help brands answer real questions through useful Reddit content, and track where they appear in AI answers. Citations are not guaranteed.
Idea Something a community would want.
Match Communities it suits. You approve the list.
Run Owners post in their voice and say who paid.
Measure A brand lift survey, clicks and tracked actions.
People have moved out of public feeds and into communities they chose to join. That is where recommendations happen.
Brand lift on every campaign.A survey of awareness, consideration and intent, included at no extra cost.How measurement works ↗
Chosen by the owner.Every community picks the campaigns it runs. Content is made with the people who know the room.For communities ↗
Brands that show up the right way get welcomed. We Make Brands Belong.
have bought something because their community recommended it
would rather brands stayed out
Wildfire Community Pulse, September 2026. 289 adult members of gaming communities.
Product launches and awareness, inside the communities that shape what people buy.
Intel, Samsung, Mimecast, Acer
Character quizzes, lore drops and watch parties, timed to release windows.
Netflix, Paramount, SkyShowtime, A24
Wishlists, early access and launch weeks, through giveaways, competitions and live events.
Blizzard, Embark, NCSOFT, G2A, Pearl Abyss
Code hunts and in-game builds that connect real products to the communities that talk about them.
7-Eleven, Jack in the Box, Perfetti Van Melle
For brands meeting Gen Z and millennials in the spaces they actually use.
Nike, L’Oréal, Foot Locker
Finance brands, in the tech and gaming communities where their audience also spends time.
Robinhood, Paysafe
“Wildfire is a great way to grow your community and connect it with amazing brands, where before I thought there was no monetization method now there is, and it's very good!”
“Discord had always been a channel I wanted to test on. I couldn't figure out the best way. That's where Wildfire came in.”
“With Wildfire, we can connect with gamers in bespoke ways, all while making their communities feel supported.”
“To me, that’s a success, because it allowed us to have that one-to-one communication.”
Gunzilla Games : Off the Grid
A year of building traction with Gunzilla Games, followed by a community-led push to bring new players to Off the Grid at launch.
Read the case study ↗
Wargaming : World of Warships
With established acquisition channels reaching saturation, World of Warships needed a fresh route to players. Wildfire opened up trusted PC gaming communities.
Read the case study ↗A creative agency that builds brand partnerships with independent online communities on Discord, Reddit and in-game. Community owners choose every campaign and publish it themselves. The work is called community media.
Discord sells its own ad products. We arrange partnerships with independent community owners, the way a talent agency works with creators. Wildfire is not affiliated with Discord or Reddit.
We start with what you want to achieve, then match the brief to relevant communities and build something with each owner: a quiz, a giveaway, an event. The owner posts it in their own voice.
Every campaign includes a brand lift survey at no extra cost, plus clicks and tracked actions. We can also work to performance goals. How measurement works ↗
Most are live within 10 working days of sign-off, usually around five, and run for two to four weeks. Custom builds take longer.
Yes. You keep the client relationship. We deliver the campaign and white-label the report.
Tests start at $10K. Most first campaigns are $25K to $100K, and many grow into a monthly program.
What it is, how it works and where it happens.
Read article ↗
How trusted voices and participatory formats bring your brand into the conversation.
Read article ↗Culture, conversation and communities built around shared interests.
Read article ↗Explore creative ways to reach an incremental audience where people pay attention. Tell us what you’re looking to achieve, for your brand or your client.
Tell us what you have in mind. We’ll respond within one working day.
Prefer email? info@getwildfire.gg
Tests from $10K. Most first campaigns are $25K to $100K. No finished brief needed.
