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For Game Devs

For Communities

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Company

Blog

Contact

Connect With

Connect With

Communities

Communities

We create authentic branded content for brands wanting to reach superfans on Discord.

Let's chat

120%

120%

Influencers

Terence John

Iron clad

Complete

Steve Harrison

Walo Gamerz

Ongoing

Influencers

Terence John

Iron clad

Complete

Steve Harrison

Walo Gamerz

Ongoing

200mil

Monthly active users on Discord

26mil+

Existing global reach

220+

Communities in our network

What
We
Do

Get in touch

End-To-End

We translate a real business objective into a message that resonates with a targeted Discord community, taking a brief through to creating content and providing detailed reporting.

Guarantees

We work on this day in and day out, as Discord natives. So, we're able to give 100% transparency on placements to ensure you get results with your marketing.

Data Driven
Insights

We use Spark, our platform, to surface past campaign data to provide the basis of how we identify the right communities for your campaign, based on the objective and target audience you want to hit.

What
We
Do

Get in touch

End-To-End

We translate a real business objective into a message that resonates with a targeted Discord community, taking a brief through to creating content and providing detailed reporting.

Guarantees

We work on this day in and day out, as Discord natives. So, we're able to give 100% transparency on placements to ensure you get results with your marketing.

Data Driven
Insights

We use Spark, our platform, to surface past campaign data to provide the basis of how we identify the right communities for your campaign, based on the objective and target audience you want to hit.

What We Do

Get in touch

End-To-End

We translate a real business objective into a message that resonates with a targeted Discord community, taking a brief through to creating content and providing detailed reporting.

Guarantees

We work on this day in and day out, as Discord natives. So, we're able to give 100% transparency on placements to ensure you get results with your marketing.

Data Driven
Insights

We use Spark, our platform, to surface past campaign data to provide the basis of how we identify the right communities for your campaign, based on the objective and target audience you want to hit.

Our Campaign

Process

01
Strategize

Our team sets you up for success by transforming your brief into a creative strategy, ready to approach communities with. You can pick and choose the communities based on our recommendations.

02
Match

Our Campaigns team uses the strategy to co-create content that resonates in individual communities, at scale. Messaging has to be relevant and personalised to them so community members feel valued.

03
Execute

Activating communities is where the fun starts, and we optimise communities from an initial burst throughout the campaign to drive action and conversions based on your objectives.

04
Measure

We report regularly throughout the campaign, tweaking as we go, and provide extensive post-campaign reporting and awareness uplift studies through our partnership with industry-leading measurement partner, ThisThat.

Frequently Asked

Questions

How does Wildfire target audiences?

Contextually – niche audiences in niche communities, through zero-party survey data, and location. When onboarding communities to the platform, we get this data and assess each community's content to tag them appropriately for campaigns, as well as assessing a community's past performance.

What ad formats are available?

Depending on the brief, we'd recommend relevant formats like gaming tournament sponsorships, announcements, giveaways, UGC competitions, and channel tenancies.

Do you manage campaigns?

For all campaigns, we track performance by community and optimise based on approach and community, as a fully-managed service with regular client reporting in place.

What campaign analytics are offered?

We report on impressions where possible, clicks, engagements (mentions/reactions), conversions and brand uplift studies are also available. These are reported on shared dashboards so you can check any time.

How do you ensure brand safety?

We vet communities during onboard to assess content suitability and activity levels, and ensure a community's mods and Wildfire staff are watching closely during brand activations, and using the latest tools to automod to ensure coverage.

Can you provide case studies?

Absolutely! Get in touch and we can show how we've driven results with our creative strategy and audience network across Discord so you can get a leg up on your first campaign.

Frequently Asked

Questions

How does Wildfire target audiences?

Contextually – niche audiences in niche communities, through zero-party survey data, and location. When onboarding communities to the platform, we get this data and assess each community's content to tag them appropriately for campaigns, as well as assessing a community's past performance.

What ad formats are available?

Depending on the brief, we'd recommend relevant formats like gaming tournament sponsorships, announcements, giveaways, UGC competitions, and channel tenancies.

Do you manage campaigns?

For all campaigns, we track performance by community and optimise based on approach and community, as a fully-managed service with regular client reporting in place.

What campaign analytics are offered?

We report on impressions where possible, clicks, engagements (mentions/reactions), conversions and brand uplift studies are also available. These are reported on shared dashboards so you can check any time.

How do you ensure brand safety?

We vet communities during onboard to assess content suitability and activity levels, and ensure a community's mods and Wildfire staff are watching closely during brand activations, and using the latest tools to automod to ensure coverage.

Can you provide case studies?

Absolutely! Get in touch and we can show how we've driven results with our creative strategy and audience network across Discord so you can get a leg up on your first campaign.

Frequently Asked

Questions

How does Wildfire target audiences?

Contextually – niche audiences in niche communities, through zero-party survey data, and location. When onboarding communities to the platform, we get this data and assess each community's content to tag them appropriately for campaigns, as well as assessing a community's past performance.

What ad formats are available?

Depending on the brief, we'd recommend relevant formats like gaming tournament sponsorships, announcements, giveaways, UGC competitions, and channel tenancies.

Do you manage campaigns?

For all campaigns, we track performance by community and optimise based on approach and community, as a fully-managed service with regular client reporting in place.

What campaign analytics are offered?

We report on impressions where possible, clicks, engagements (mentions/reactions), conversions and brand uplift studies are also available. These are reported on shared dashboards so you can check any time.

How do you ensure brand safety?

We vet communities during onboard to assess content suitability and activity levels, and ensure a community's mods and Wildfire staff are watching closely during brand activations, and using the latest tools to automod to ensure coverage.

Can you provide case studies?

Absolutely! Get in touch and we can show how we've driven results with our creative strategy and audience network across Discord so you can get a leg up on your first campaign.

Engage with superfans on Discord

Discover how our expertise can amplify your brand's presence and success. Let's embark on a journey together.

Get Started

Driving action on Discord for gaming & entertainment brands.

info@getwildfire.gg

As featured in

Copyright 2024 Certainly Stuff Ltd.

All rights reserved.

Home

For Brands

For Communities

Contact Us

Company

Blog

Terms of Service

Privacy Policy

Driving action on Discord for gaming & entertainment brands.

info@getwildfire.gg

As featured in

Copyright 2024 Certainly Stuff Ltd.

All rights reserved.

Home

For Brands

For Communities

Contact Us

Company

Blog

Terms of Service

Privacy Policy

Driving action on Discord for gaming & entertainment brands.

info@getwildfire.gg

As featured in

Copyright 2024 Certainly Stuff Ltd.

All rights reserved.

Home

For Brands

For Communities

Contact Us

Company

Blog

Terms of Service

Privacy Policy